COCA-COLA'S EXPEDITION 206 TO VISIT MALTA AS PART OF GLOBAL QUEST TO FIND HAPPINESS

Record-Setting Journey Scheduled To Arrive In Malta on 9th September 2010

Malta 26/08/2010 - Imagine the experience of visiting 206 countries and logging more than 275,000 miles in just 365 days. Three young people are in the midst of the world's most ambitious travel adventure - Coca-Cola's Expedition 206 - and they are on their way to Malta as part of the record-setting journey.
Following a worldwide online vote to determine the Expedition 206 team, the three winners - Tony Martin, 30, a Washington, D.C., native now teaching kindergarten in Munich; Kelly Ferris, 23, a university student from Brussels; and Antonio Santiago, 24, a university student from Mexico City - set off on an attempt to visit 206 countries and territories where Coca-Cola is sold throughout 2010 on a mission to find out what makes people happy.
The team is bringing Coca-Cola's "Open Happiness" campaign to life as they visit people from different cultures, document their experiences and share stories of happiness and optimism with the world. People can follow the entire trip in real-time on www.Expedition206.com and a variety of social networking sites, including Facebook (http://facebook.com/cocacola), YouTube (http://youtube.com/expedition206), Twitter (http://twitter.com/x206), Flickr (http://flickr.com/e206) and a blog at http://expedition206.typepad.com.
Malta will be in the spotlight between 9th and 10th September 2010 as the unprecedented global expedition makes a stop in Malta. During their visit the team will visit Mdina for traditional Maltese cheese cakes (Pastizzi), "Hagar Qim" to see the World Heritage Site and one of the most ancient religious sites in the world. They will also tour the highlights of Valletta, including St. John's Cathedral, The Grand Master's Palace and Barakka Gardens and have a traditional Maltese lunch in the Capital City.
The team will be greeted by members of the Marketing Team at The General Soft Drinks Company Ltd (authorized bottlers of Coca-Cola in Malta) and Human Resources Manager, Stephen Bonnici.
To end the festivities, Tony, Kelly and Antonio will exchange a specially designed Coca-Cola bottle, symbolizing the sharing of happiness with people from different countries. The "happiness ambassadors" will present a bottle they received in their most recent destination and, in return, they will receive a bottle designed by Wilfred Camilleri, Graphics and Design Executive at the General Soft Drinks Company Ltd. The bottle's design depicts our Maltese Heritage with the use of a unique sleeve made of traditional Maltese Lace. The team will present Malta's bottle to representatives from Georgia, continuing the chain throughout all 206 stops on the world tour. At the end of the expedition, all 206 of these one-of-a-kind bottles will be displayed in a special collection at the World of Coca-Cola museum in Atlanta.
Mr. Martin Agius, Sales & Marketing Manager says "This is a great initiative by the Coca-Cola Company and we are pleased to welcome Tony, Kelly and Antonio to our country. There is a lot to see and do in Malta, however since the team is here for less than 24 hours we will give them a small taste of our tradition, heritage and leisure activities, which we hope will result in a unique, special experience for them here in Malta"
As the team travels the globe throughout 2010, fans can follow along every step of the way on www.Expedition206.com.

About The Coca-Cola Company
The Coca-Cola Company is the world's largest beverage company, refreshing consumers with nearly 500 sparkling and still brands. Along with Coca-Cola, recognized as the world's most valuable brand, the Company's portfolio includes 12 other billion dollar brands, including Diet Coke, Fanta, Sprite, Coca-Cola Zero and POWERADE. Globally, we are the No. 1 provider of sparkling beverages, juices and juice drinks and ready-to-drink teas and coffees. Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy the Company's beverages at a rate of nearly 1.6 billion servings a day. With an enduring commitment to building sustainable communities, our Company is focused on initiatives that protect the environment, conserve resources and enhance the economic development of the communities where we operate. For more information about our Company, please visit our website at www.thecoca-colacompany.com.